Gabs ®
Gabs Franco Gabbrielli represents the best Italian quality, creativity and unconventional experimentation.
A real project built around the concept of transformation and where originality and authenticity go along with surprise and color.
The transformation starts with the name: only by switching two letters, the word BAGS becomes Gabs. It is very easy to transform each bag into a new object: the light blue branded button and shoulder strap, distinctive hallmarks of the brand, enhance Gabs Franco Gabbrielli's spirit of beauty and fun teamed with unconventionality.
Colour, surprise and fun for versatile, functional and original bags!
Gabs Franco Gabbrielli was founded in 2000 by the homonym designer in Florence. The family tradition and experience within the leather goods industry dates back to the 70s, when Vittorio Gabbrielli, Franco's father, started the business with the high-end brand named Beghè.
After many years, learning and developing bags in the traditional way, Franco decided to take on a challenge of a new major project: to work on “a new concept of bag” where the bag can be transformed, according to the consumer needs. The idea became a sensation from the very start, and the clients, attracted by the materials, colours, shapes and functionality, appreciated the new proposal with great enthusiasm.
The demand from clients increased continuously. In order to respond to the growing sales for Gabs Franco Gabbrielli, in 2005 the designer started a partnership and collaboration with the manufacturers and designers ‘Campomaggi & Caterina Lucchi’, which gave life to Gruppo Emergenti Italiani.
Today Gabs Franco Gabbrielli is a brand of note in the Italian leather industry. An unconventional project that has always been synonym with colour, transformation and innovation.