Travelling around the world, collecting little treasures everywhere we went, inspired us to create YAYA (1992).
A pure Dutch brand designing comfy knitwear styles and contemporary fashion items.
It’s this mix of authentic items that makes us feel YAYA.
Find us online wherever you are, or come visit us. We have over 1000 selling points all over the globe.
Our shops are our homes, be inspired, we welcome you.